You have successfully set up your dream restaurant or café and now you want to enjoy the freedom of running your own business while enjoying your passion for food and people. For your business to be a success, it is vital that customers have a great experience and want to return to your venue. Keeping the customers you already have happy is important, as they are the backbone of your business and provide a regular stream of revenue. But you should also consider that the customers you retain will actually help spread the word and attract new customers to your business. According to Harvard Business School: “increasing customer retention rates by 5% increases profits by 25% to 95%.”
value for money
Training your staff is incredibly important, whether it’s a new employee or a manager that has been with your business for years. Members of staff need to feel like they are growing their skillset and are taking steps to progress in their career. By encouraging and implementing training in your small business environment, you will be able to retain good quality employees. Training your staff can also help you prepare for any skills gap that may become a problem due to Brexit.
