Every eCommerce brand has a goal to increase traffic and grow revenue. It can be incredibly frustrating when the campaigns you painstakingly develop start pushing more leads to your eCommerce store but fail to generate the expected sales.
bounce rate
Migrating to a new eCommerce platform is widely considered to be a costly and time-consuming practice that carries a significant level of risk when not carefully managed. It’s that fear of what could potentially go wrong—like lost sales or taking a hit to organic search rank—that hold merchants back from switching eCommerce platforms.