Whether you are a small business or a big one, business trade shows are the perfect opportunity for your company to showcase what they do best. However, a lot of work needs to be put into making your trade show attendance successful for your business.
This advice is based very much on experience. Only two years ago, I was about to close my digital agency. I had been forced to let six staff go and it was down to just me and one other.
As Brits, weather is not usually on our side. However, when you run a business and are faced with severe weather conditions such as several inches of snow, there are only certain things you can do. There are a few ways of mitigating the effects of bad weather on businesses, and of course they will vary. If you are a blogger, you might work from home and snow may have minimal effect on your day to day business. On the other hand, if you run a coffee shop on a high-street, then getting customers and staff through the door will pose a challenge.