People can only buy your goods and services if they actually know about them in the first place. This means that it’s important to get the word out about who you are and what you do. Search engine optimisation is all very well and it certainly has its uses, but brand awareness is even better.
offline marketing
Every business would benefit from having more leads coming in and making more sales, and of course the best way to do this by improving your marketing. Too many businesses focus on one or two different marketing channels without ever thinking about what they could find elsewhere. So if you are interested in finding new outlets for sales, here Select Base give you four marketing methods that you should embrace in 2018.
Starting a cleaning business could be the business idea that could make you an entrepreneurial success. A cleaning business can be set up with fairly low startup costs and it is usually pretty simple and easy to set up. Therefore, you could have your business up and running in a matter of days. The cleaning business industry in the UK is worth around £10 billion and employs approximately 82,000 people. Although, cleaning market may be crowded, you can definitely make a success of it with a unique idea.
In a survey conducted by Mediahawk on over 200 SMEs in the UK, it was found that social media plays a huge role in bringing in the highest quality leads and sales to small businesses. Around 62% said that social media marketing was the best form of marketing for them to get the best leads, ultimately pushing their sales. This just shows the importance of social media in the small business sector.
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