LinkedIn is a professional platform for businesses to post job listings, promote their services, and post what people do in their day-to-day life. Whether a premium member or not, LinkedIn provides many advantages for small businesses to connect with individuals as well as search for any upcoming events and webinars that could benefit the business. Keeping your LinkedIn profile up to date is just the start of growing your business, and here is how you can continue to grow your small business on LinkedIn.[continue reading…]
Branding is the key to success in business. A brand is more than just a logo or colour scheme, it’s how your company markets itself, how people perceive you, and how you present yourself to the world. By investing in branding, you are setting yourself up for growth and expansion in a way that shows off your strengths and communicates what your customers can expect from working with you.