Everybody wants more sales. Everybody wants marketing techniques that work, and 5-star product reviews that lead to more interest from potential customers. But where to begin?[continue reading…]
It costs more money for businesses to gain new customers, in comparison to retaining loyal clients. When developing a customer retention plan, you should use some of the following tips. These strategies could keep your clients engaged and coming back for more products and services.[continue reading…]
Many business owners still feel that investing in workplace safety will have a negative impact on productivity and finances. But the truth is, a safe workplace is often a more productive and profitable one! The work environment can have either a negative or positive effect on the quality and quantity of work that employees produce. It can either promote a place that invites employees to want to be there, or it can be a place that they cannot wait to leave at the end of the day.
There’s been a general view over the last few years that email marketing has had its day. Newer digital forms seem to make marketing easier, while the various problems associated with spam filters can make email feel like a lot of effort for not much gain. And it can be that way – but it needn’t be. If used correctly, email marketing is 40% more effective than Facebook and Twitter combined according to McKinsey.
The secret to success in business isn’t getting customers, it’s keeping them. Developing brand loyalty is essential for anyone who wants to succeed. At its core, brand loyalty means that customers are dedicated to using your product for their needs, showing it off to their friends, and sporting your logo on their clothing. If you get brand loyalty, the sky’s the limit and growth is inevitable. How do you get to that point, though? Here are four key parts of what it takes to build brand loyalty, highlighted by Arc & Co.
As a business owner, wouldn’t it be great if the work you and your employees had to do was as engaging as playing video games? Or binge-watching a Netflix series? Or going on a blowout shopping trip? Imagine if a small business could capture the magic of play and inject it into their work. It would have a profound impact on their bottom line. Enter gamification.
There are many different ways to increase customer loyalty in the logistics industry, with one of the most important methods being through your shipping strategies. Loyalty is essential in every sector to guarantee returning customers and revenue, so you need to do everything in your power to ensure this happens. Poor domestic and international deliveries can lead to all sorts of problems, but having a strong shipping strategy will lead to happy and loyal customers. This can be achieved in three easy ways.