Strong advertising is perhaps the most powerful feature of any successful marketing campaign. Advertising is where a business makes itself seen to the world, and is how the majority of customers and clients will first interact with a brand. After all, customers can only be drawn to a company once they know it exists![continue reading…]
The process for registering a UK limited company can now be completed entirely online, without the need for any paper documentation. As you work your way through the company formation application – whilst you may not know it – you are providing the information for 3 key documents that you need to register a limited company. Here we explain what these documents are.[continue reading…]
As someone who is looking to start a business, you’re going to need a suitable structure to get your business off the ground.
The private limited company is the most popular company structure in the UK and is ideal for business owners who want to protect their personal finances and make a professional impression.
This structure comes with several benefits, including:
Rather than being set in stone, the hourly or daily rates for most contract and consultancy roles are open to negotiation. Whether you are starting a new role, or about to renew an existing contract, here are some things to bear in mind when trying to optimise your contract rate.
It is always a good idea to go global if your business is already doing well locally. The benefits and opportunities that emerge from going global are endless. Among them is that:[continue reading…]
I’ve worked for over 20 years in small and large organisations. I’ve worked with a variety of stakeholders, from the most senior to those who were contracting or consulting in the firms, as well as front line customers and clients. I know what it’s like to work with difficult stakeholders, especially those that you have to work closely with and those who you have to rely on to help you deliver your objectives.[continue reading…]
You are bound to incur a variety of travel-related costs as a limited company owner. Most of these costs can be paid by or claimed back from, your company.
When most people refer to a ‘company’, they usually mean a private limited company which has shareholders. However, there are several other types of company which all serve a different purpose. The types of limited company are the company limited by guarantee, a private company limited by shares, public limited companies and private unlimited company.
Due to its ability to create a connection with the audience, television marketing is quite effective, even in a world that seems to be dominated by digital marketing. Since television marketing tends to be more expensive than other types of marketing, though, it’s important to do it effectively. With the right strategies in place before, during, and after your marketing campaign, your company will be well on its way toward exceptional success.[continue reading…]
LinkedIn is a professional platform for businesses to post job listings, promote their services, and post what people do in their day-to-day life. Whether a premium member or not, LinkedIn provides many advantages for small businesses to connect with individuals as well as search for any upcoming events and webinars that could benefit the business. Keeping your LinkedIn profile up to date is just the start of growing your business, and here is how you can continue to grow your small business on LinkedIn.[continue reading…]
We look at the tax treatment of entertaining clients and employees – including the rules governing staff parties and taking potential clients out for lunch.
Everybody wants more sales. Everybody wants marketing techniques that work, and 5-star product reviews that lead to more interest from potential customers. But where to begin?[continue reading…]
What is franchising?
Franchising in its essence is a partnership between two entities, the franchisor and the franchisee. A franchisor is the person or a group of people who own a company, the franchisee is a person who wants to open a franchise business by using that company’s name. If the idea of starting a business from scratch is intimidating, then perhaps consider starting a franchise business. This article will highlight what exactly is franchising and why it is getting increasing popular.
When working remotely, productivity can inadvertently suffer, especially if you are used to working in an office setting. Whether you’re just not used to your desk at home, feel distracted by all the comforts readily available, or miss having someone to bounce ideas off – staying on top of your game can be quite a challenge.[continue reading…]
Branding is the key to success in business. A brand is more than just a logo or colour scheme, it’s how your company markets itself, how people perceive you, and how you present yourself to the world. By investing in branding, you are setting yourself up for growth and expansion in a way that shows off your strengths and communicates what your customers can expect from working with you.
Gareth Southgate has been praised highly for the positive management of the England football team in the Euros 2021 as well as in the 2018 World Cup.
Most working individuals at some point or another have thought about working for themselves instead of investing their time and effort in somebody else’s business. But the whole idea of setting up a business has been scary too, which is why you need to plan carefully enabling you to start small and steady.