Online use and shopping are getting increasingly popular, with consumers flocking to the internet rather than the high street. As the popularity of online shopping grows, businesses need to get online. You can either create an e-commerce website to be an addition to your existing business, helping to increase revenue, or you can start an online business from scratch. We have created this guide for those looking to start an online business in the UK.[continue reading…]
Christmas sales are crucial in the success of a business and is the key period of the year that determines the overall profit margin for the year, so it is vital to implement a strong business and marketing plan for the festive season to make sure that your business will continue to grow and thrive into the New Year.[continue reading…]
You have worked so hard to come up with a good business idea and implement it. You have licensed it and got all the necessary documentation. You went ahead to hire and train staff to help you. You are offering the best products and services in your region, but if you don’t market your brand, making sales might be complicated for you.
Nobody starts a business today without having a proper digital marketing strategy in place. This is because digital marketing now needs to be at the centre of any marketing strategy for all businesses, whatever the size. If you are in the initial stages of starting a business you probably have a tight budget and a small group of employees. You therefore need a proper plan in order for your startup to grow as fast as it should.
Every small business needs to do some marketing to succeed, and at the foundation of effective marketing is great content. Hence, “content marketing” has become a thing — a really big thing. There are huge benefits of content marketing which still go unnoticed by small businesses.
Your website may be the best tool you have to improve your public relations and boost your image. However, in order for your site to be effective, you first have to learn what elements make for a great site, and how users will be affected by your web design decisions. Here are some ideas from Webs Union to get you thinking about your site in terms of PR.
If you are thinking about taking your business online or starting an online business from scratch then you will need to choose the right online payment system. There are a variety of online payment options to consider if you are setting up your business online. You will need to keep in mind the ease of using each method, the transaction fee rates, the help and advice available, as well as other factors.
If you enjoy photography and have a good eye for architectural details, you may be a good candidate to start your own business as a real estate photographer. Photography has never been more important to selling real estate than it is today. High-quality images on websites, apps, and virtual tours are the primary way that people decide which houses to include in their search.
When you think of New Year’s resolutions, you probably think of failed attempts at getting fit or travelling more. However, New Year’s resolutions can actually be useful and you can even set some that you can achieve. The whole idea of a New Year’s resolution is to make a change that will have a positive impact on you and your business, so why not take the opportunity to do so.
Setting up a business venture is an exciting time. Armed with a solid business plan and the drive and determination to succeed, it’s time to see your ideas finally take shape. Whether your business is a local retail outlet, a graphic design consultancy or a mobile hairdresser, there’s a lot to think about and your start-up budget will be stretched every which way to get ready for launch.
Twitter is one of the biggest social media platforms, competing with the likes of Instagram and Facebook. A presence on Twitter is essential for small businesses to have, and utilise, to extend the reach of their business. Twitter currently has 330 million monthly active users, that’s a huge pool of people to reach and share your business story with. From tweeting about current affairs to creating personalised hashtags, Twitter really does have something great to offer small businesses.
If you are setting up an eCommerce site for your own, or a client’s company, you may be interested in some useful tip on how to launch a successful eCommerce site.