Everybody wants more sales. Everybody wants marketing techniques that work, and 5-star product reviews that lead to more interest from potential customers. But where to begin?
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Would you jump into a plane with a pilot who had learned to fly from books alone? Highly unlikely I suspect! We are willing to trust pilots because they’ve spent hundreds of hours in a flight simulator, have developed their expertise and can cope in situations of extreme pressure.
[continue reading…]You’ve gone through the hard work of setting up your business and have built up a list of clients you work with on a regular basis. It’s time to begin the effort of securing relationships and setting the stage for growing your business in the future.
These days, when we think about improving productivity there’s probably a good chance that we think about automation and process improvement.
In business giving and receiving feedback, and knowing how to make this an effective process, is vital. When it is sincerely delivered, specific and supportive, feedback helps us to identify previously unseen areas for development, to introduce new ideas and to encourage people to embrace challenging goals. Conversely, feedback that is insincere or overly critical can demotivate and disenfranchise, which can damage and even destroy relationships.
Each business will have a set of company values and a company culture that is adhered to by the majority of their employees. It’s important as the boss and the business owner to set these values and culture as they need to go hand in hand with your business brand and image. Although these are internal matters, it helps your employees stay in tune with your business brand. For example, if you are preaching gender equality, your company values and culture need to reflect and support that.
The reason why you started your business is because you want it to be an empire. Simply put, you want it to become one of the most successful enterprises around. Your dream is to dine with renowned entrepreneurs in the globe or appear in the next issue of Forbes Magazine as one of the wealthiest people in your country or the world. However, to earn all this, you need first to encourage your employees to be the best version of themselves. You need to enhance their productivity so that you cannot only make them happy but also more efficient in their jobs. But how do you do this?
The impact that mobile apps have had on e-commerce is noticeable almost instantly. Consider all of the companies that have successfully built a niche for themselves by creating engaging mobile apps. The success of those apps and the companies they empowered is sure to change the world of online retail.
As a new business, breaking into the market and encouraging people to buy your products can be a daunting task, yet it is your business’s only lifeline to success. How you approach your sales is vital when it comes to making your business a success, but is this the only thing you should be focusing on?
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Trust is a vital commodity when you are running a small business. When someone in your team does work of a very poor standard, this not only potentially jeopardises your relationship with your customers, it also erodes trust and therefore needs to be handled quickly. However busy you are, you need to make time for a difficult conversation and provide honest feedback.
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You might have a fantastic business idea that you think can make you an instant success, however it pays to be a little cautious. You need to invest time in making sure that this new incredible idea you have is actually reasonable. Starting a business can be a risky affair, however, if you take the plunge of starting a business without a reality check, then failure may be inevitable.
It should be every businesses priority to get exposure and be easily found online. When you are trying to be easily found online, SEO is key. However, SEO can take a long time, continuous hard work and sometimes can even cost money. Therefore, you will need to also invest time in other methods to make your business easily searchable that will work a little quicker. A great way to make your business have a prominent place on Google is by setting up a ‘Google My Business’ page.
According to a recent study, employee engagement across the workforce is at a historic low. Many employees cite disengagement with the work they are tasked to perform each day, due to a variety of underlying causes. It could be they are not content with their current job position, or that they do not feel completely connected with the employer on a broader scale. Regardless of the root cause, employers and their HR departments are recognising the pressing need to improve employee engagement – and fast.
Your company is never going to be successful unless you’re able to generate a steady revenue. For many businesses, it can be difficult to branch out and find more customers. The good news is that there are plenty of things you can do to boost your company’s sales. By making a few switches, you’ll have an easier time luring in customers and convincing them to buy your goods and services. Tips for doing just that will be explored in more depth below.
When you are focusing your efforts on developing a fast growth company from the ground up it can be easy to put great customer service on the back burner. With things like fundraising, partnerships, product launches and finances all demanding attention, it can be a challenge to prioritise customer service.
Criticism is a part of life and you can’t impress and please everyone, especially when it comes to business. You may think your business is perfect but there will always be people who will think the food at your restaurant is too expensive, or your flower shop doesn’t sell enough exotic flowers. It’s human nature to complain, however when it’s about your business then bad reviews, complaints and negative feedback can have a serious effect.
It’s no secret that the survival of small business can be challenging for entrepreneurs in the UK — only four in ten businesses survive past the five year mark of running the business. Businesses fail from making continuous mistakes which lead to the collapse of their business, so knowing the causes of business failure is key to eluding those factors and focusing on success. A plan to survive should therefore be accompanied by short and long term goals and objectives to keep you on track.
The vast majority of employees in a business will have different aspects of introversion and extroversion, which is often to the benefit of the company. But every organisation will also have individuals who are highly extroverted – the life and soul of every party and the loudest person in the room at any given time. But extroverts are more than just loud people who like to engage with others, they also work very differently to other members of the team.
The power of social media is undeniable, the importance it serves for small businesses cannot be ignored. From building relationships with existing customers and clients to connecting with prospective customers, social media is a force to be reckoned with, especially in terms of reach. Small businesses must invest time in creating, building and growing social media profiles on multiple different platforms, as it is a vital part of success.
Providing the best customer service can almost always be a deciding factor of the success of your business. Building a client base that is loyal can really help your business thrive. Therefore, providing customer service should really be a prominent part of every business’ goals and objectives. Proving a good service means that you can bring the customers back as well as sending them away happy and satisfied.
